The Apis bull has been the symbol of our company since Novo Nordisk was founded in 1923. It encapsulates our purpose, culture and beliefs in one single shape.

Our logo is always True Blue and preferably sits on white or very light backgrounds. However, there's a white version you may use on images, videos or coloured backgrounds whenever needed. In rare cases when it is not possible to use the blue or the white logo, the black version can be used.

Always ensure enough contrast for proper legibility on any given surface. Never place the Apis bull on faces, busy backgrounds or any motif that may corrupt the integrity of our logo. 

Novo Nordisk forms many partnerships and the Novo Nordisk logo can be used when communicating about these. It is up to the project and programme managers to decide if and how the Novo Nordisk logo should be displayed as long as the rules for placement described on this page are followed.

The Novo Nordisk logo is available in different formats and CMYK/RGB colours in the Download Centre. 

Download the Novo Nordisk logo

Our logo is placed in any four corners or in the centre of a layout. Please keep a minimum distance to surrounding objects no less than the height of two n's and never show our logo smaller than 15 mm wide. Our logo may also be placed in the geometric centre of any canvas when needed.

For guidance on how to position and scale the logo, see below.